Festivals & Matsuri
UNTIL JULY 12
Sendai · Free
Things to Do in Sendai 2026
Sendai is Tohoku's largest city, rebuilt after the 2011 earthquake and tsunami with quiet determination that has become part of its identity.
9 events · Updated twice weekly
Arts & Culture
UNTIL AUGUST 23
Sendai · Free
Food & Drink
JULY 19 – 20
Sendai
Festivals & Matsuri
JULY 25 – 26
Sendai · Free
Food & Drink
JULY 25 – 26
Sendai · Free
Food & Drink
JULY 26
Sendai · Free
Festivals & Matsuri
AUGUST 6 – 8
Sendai · Free
Sports
SEPTEMBER 20
Sendai
Food & Drink
SEPTEMBER 20
Sendai
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What's On Japan curates events in Sendai daily from Japanese-language sources — festivals, concerts, art exhibitions, food events, and more. All listings are translated and updated regularly in English.
Yes — most traditional matsuri and shrine festivals in Sendai are free to attend. Many museums have free admission days. Use the Free filter above to see only zero-cost events.
What's On Japan translates events from Japanese sources daily. All listings on this page are in English. Filter by category, date, or use the free toggle to find events matching your interests.
About Sendai
Sendai is Tohoku's largest city, rebuilt after the 2011 earthquake and tsunami with quiet determination that has become part of its identity. The Sendai Tanabata Festival in August is one of Japan's three great summer festivals — the city's main streets disappear beneath millions of paper decorations in an explosion of colour celebrated for four hundred years.
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