What this is
The Aikatsu Academy! 2nd Anniversary Cheer POP UP STORE is a limited-run merchandise event celebrating the second anniversary of the Aikatsu Academy! franchise. Running from July 8 to July 21, 2026, the pop-up is located inside JR Ikebukuro Station at the Sukima Store. The event introduces a newly photographed visual themed around 'Cheer' and sells original merchandise featuring this exclusive artwork. It is positioned as a commemorative project building anticipation ahead of the 2nd anniversary live concert, making it a key stop for fans of the series.
Who should go
This event is ideal for fans of the Aikatsu Academy! franchise and collectors of anime merchandise. The pop-up format means a compact, focused shopping experience rather than a large convention floor, so expect a dedicated fanbase browsing limited-edition goods. Casual anime fans curious about the Aikatsu series will also find it accessible given its central Ikebukuro location. Arrive early in the run to secure the most popular items before stock sells out.
Good to know
The Sukima Store is located inside JR Ikebukuro Station, making it extremely convenient to visit without leaving the station complex. Online sales are also available through eeo Store online if you cannot attend in person or if items sell out at the physical location. Limited-edition pop-up merchandise tends to sell quickly in the first few days, so visiting early in the July 8–21 window is advisable. Payment at pop-up stores inside stations in Japan is typically cash-friendly, though many now accept IC cards and major credit cards — bring cash as a backup. No ticket is required for entry; simply browse and purchase.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.