What this is
GiGO EXPO 2026 is a gaming and entertainment expo hosted by GiGO (formerly SEGA's arcade brand), and COCOLLABO is participating with a dedicated merchandise booth on the expo floor at Bellesalle Akihabara. The booth focuses exclusively on Racing Miku, the motorsport-themed variant of Hatsune Miku that serves as the official character mascot for the GOODSMILE RACING team in real-world motorsport competitions. Four distinct 2026 versions of Racing Miku merchandise will be available: the Sepang Ver., the standard 2026 Ver., the TEAM UKYO Support Ver., and the KYOJO 2026 Ver. — each tied to specific racing events or team collaborations. This is a significant draw for Vocaloid and Miku collectors, as Racing Miku merchandise is often limited-edition and tied to specific race seasons, making it highly sought after by fans worldwide.
Who should go
This event is ideal for Hatsune Miku fans, Vocaloid collectors, and anyone who follows the intersection of Japanese motorsport culture and anime merchandise. Attendees interested in the GOODSMILE RACING team or the Super Formula and GT racing scenes will find the themed variants especially meaningful. The atmosphere will be enthusiastic and collector-focused, with fellow fans browsing limited merchandise in a convention-style setting. Arrive early on both days, as limited-edition merchandise at events like this frequently sells out within the first hour of opening.
Good to know
Bellesalle Akihabara is a well-known event venue in the heart of Akihabara, directly accessible from Akihabara Station. The COCOLLABO booth is on the 1F level of the venue as part of the broader GiGO EXPO 2026 floor — check whether a separate expo entry ticket is required by consulting the GiGO EXPO official site before attending. Merchandise at COCOLLABO booths at events like this is typically cash-preferred; bring yen in small denominations. Purchase limits per person are common for popular items, so check COCOLLABO's official social media channels in advance. The event runs only two days, so plan accordingly if you are targeting specific versions of the Racing Miku merchandise.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.