What this is
Ikinari! Steak — the standing steakhouse chain known for its cut-to-order beef — has rebranded itself as 'Inarizaki! Steak' for the summer in a full collaboration with volleyball anime Haikyu!!. Newly commissioned illustrations of the Inarizaki High School squad (Kita, Ojiro, Suna, and the Miya twins) appear across themed menu items like 'Third-Year Steak,' 'Second-Year Steak,' and 'Twins Steak,' with a randomly selected bonus card — either a Name Tag Style Card or Visual Card — included with each collaboration order. Limited-edition merch including acrylic stands and trading can badges is also on sale, while five select locations (Ikebukuro, Kanda, Nagoya Osu, Osaka Fukushima, and Sendai) get full special store decorations.
Who should go
Haikyu!! fans, particularly those attached to the Inarizaki arc — this is a narrow-audience campaign that combines eating out with collectible hunting. Merch chasers should note that bonuses and merchandise are strictly limited and will sell out.
Good to know
No advance tickets are needed — just walk in and order from the collaboration menu to receive your bonus item. Ikinari! Steak operates on a standing or counter-style dining format at most locations, so visits tend to be quick. Bonus cards and merchandise are available in strictly limited quantities with no guarantee of restocking, so earlier visits are safer for collectors. The Osaka Fukushima branch is the one to visit in the Kansai region if you want the full special decoration experience. Payment methods vary by branch but most Ikinari! Steak locations accept major credit cards including foreign-issued Visa and Mastercard.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.