What this is
A collaboration campaign between JR Tokai and the virtual YouTuber group Hapidanbui built around the Tokaido Shinkansen, now in its second installment. Phase 2 runs September 8 through October 29, 2026, and culminates in a free exhibition at Tokyo Station Ichibangai where travel diaries created by Hapidanbui members during Phase 1 are displayed. If the campaign hits 600,000 Memory Points, a giant Hapidanbui installation goes up at the station — making fan participation directly affect what appears in the real world.
Who should go
Hapidanbui fans and VTuber enthusiasts passing through or near Tokyo Station. Casual visitors curious about the display can drop in without any prior knowledge of the campaign.
Good to know
The exhibition at Tokyo Station Ichibangai is a free walk-in display — no tickets or reservations are required. Tokyo Station Ichibangai is located in the basement level of Tokyo Station and is open to the general public during normal shopping hours, making it easy to combine with a train journey or other sightseeing. The giant Hapidanbui installation is conditional on the campaign reaching 600,000 Memory Points, so check the official website before visiting to confirm whether it has been installed. Full details for Phase 2 participation — including how to earn Memory Points — had not been announced at time of writing, so monitor the official campaign page for updates.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.