What this is
Eleven public bathhouses across Japan have been taken over by hololive VTubers for a three-week collaboration that turns a sento visit into a full fan experience. Each participating Gokurakuyu and RAKU SPA location features collaboration baths infused with fragrances personally selected by the talents, themed decorations, in-house voice announcements, and a mini puzzle-solving activity. Merchandise exclusive to the event — including yukata and loungewear illustrations on long towels — is sold on-site, and ordering from the collaboration menu earns you a random coaster from nine designs; collect three stickers and you unlock a holographic laminated card.
Who should go
Hololive fans who want something more immersive than a merch pop-up — this is a full bathhouse day out with collectible rewards built in. Works well for solo fans or small groups willing to visit multiple locations to chase sticker stamps.
Good to know
Merchandise goes on sale online from 12:00 PM on August 6 via the official event website — check whether foreign credit cards are accepted at checkout before the sale opens. At the physical venues, entry is paid at the front desk as a normal bathhouse visit; bring cash to be safe as card acceptance varies by location. The collaboration menu items (which earn you coaster rewards) are ordered inside the facility, so budget extra time and money beyond the entry fee. The sticker-collection mechanic for the holographic card likely requires visiting the venue on separate occasions or across multiple locations — confirm the exact rules on the official site before planning your trip.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.