What this is
Spend ¥1,100 or more on Jujutsu Kaisen merchandise at any Animate store across Japan and walk away with one of five exclusive visual cards tied to Season 3's Culling Game arc. The cards are distributed randomly — you can't choose your design — which gives the campaign its collector-driven appeal. Running from October 3 to 25, 2026, it's a purchase-bonus promotion rather than a standalone event, with new Culling Game merchandise also dropping in conjunction with the fair.
Who should go
Dedicated Jujutsu Kaisen fans who are already planning to buy merchandise or pre-order upcoming releases. Casual anime shoppers browsing Animate will find it a nice bonus, but it won't justify a special trip on its own.
Good to know
Purchases can be made in-store at any Animate branch nationwide or through the Animate online store — the online store accepts major credit cards including foreign-issued Visa and Mastercard. In-store purchases at Animate typically require cash or Japanese IC/credit cards, though card acceptance varies by branch; carrying cash is advisable. Bonus cards are handed out while supplies last and cannot be requested by design, so early visits improve your odds of completing the set of five. Note that online lotteries, capsule machine items, Kumamate products, and some trading card game items are excluded from the bonus campaign — check with staff if unsure whether your item qualifies. New Culling Game merchandise is scheduled to launch alongside the fair, making it a good window to pick up fresh releases.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.