Myakumyaku's First Gravure Photo Collection 'I myaku you.' — event in Kobe

Myakumyaku's First Gravure Photo Collection 'I myaku you.'

About this event

What this is

Myakumyaku's First Gravure Photo Collection 'I myaku you.' is a commemorative photo book featuring Myakumyaku, the official mascot character of the Osaka-Kansai Expo 2025. Released in 2026, this marks the character's debut gravure-style photo collection, capitalizing on the mascot's unexpected popularity that emerged during and after the Expo. The publication represents a unique intersection of mascot culture and Japanese photo book traditions, featuring stylized imagery of the distinctive red character. This release is part of the broader merchandising and cultural legacy following the international exposition.

Who should go

Fans of Japanese mascot culture, Expo 2025 memorabilia collectors, and those interested in contemporary Japanese pop culture phenomena will find this release noteworthy. The event likely includes a launch or exhibition in Kobe showcasing selections from the photo collection. Attendees should expect a playful, lighthearted atmosphere celebrating Japan's unique character marketing culture. Check if pre-orders or limited editions are available, as mascot merchandise often sells out quickly among dedicated collectors.

Quick Facts

WHEN:April 13, 2026
WHERE:Felissimo

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