What this is
The Puyo Puyo 35th Anniversary POP UP SHOP 2026 is a limited-time retail event celebrating 35 years of the beloved puzzle game franchise Puyo Puyo, originally developed by Compile and later acquired by Sega. Running from June 27 to July 7, 2026, the pop-up is hosted exclusively at KIDDY LAND's Osaka Umeda store, one of Japan's most iconic character goods retailers. The event focuses on the sale of specially produced anniversary merchandise tied to the Puyo Puyo brand. Stock is limited and items will not be restocked once sold out, making early visits essential for collectors.
Who should go
This event is ideal for fans of the Puyo Puyo series, retro gaming enthusiasts, and collectors of Japanese character merchandise. It will also appeal to anime and gaming culture tourists looking for exclusive, time-limited souvenirs unavailable outside Japan. The atmosphere at KIDDY LAND pop-up events tends to be lively and fan-driven, with a mix of dedicated collectors and casual visitors. Arrive early in the event run — ideally on opening day or the first weekend — to avoid missing out on limited stock.
Good to know
No ticket is needed — entry to the pop-up shop is free, and you simply browse and purchase merchandise at the counter. KIDDY LAND Osaka Umeda is located in the Hep Five / Umeda shopping district, making it easy to combine with other shopping or sightseeing in the area. Stock is explicitly limited and will not be replenished once sold out, so visiting on or near June 27 is strongly recommended for the best selection. Payment by credit card is generally accepted at KIDDY LAND stores, but carrying some cash is advisable as a backup. The event runs for just 11 days, so plan your visit accordingly if you are in Osaka during late June or early July 2026.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.