What this is
This is an official 10th anniversary fair celebrating the anime broadcast of Re:Zero − Starting Life in Another World, held at animate stores nationwide and the animate Online Shop from June 24 to July 26, 2026. Re:Zero first aired in 2016 and became one of the most beloved isekai anime series of its generation, known for its dark narrative twists and complex characters like Subaru and Rem. The fair is a purchase-bonus campaign where fans receive exclusive merchandise tied to buying eligible Re:Zero books and art collections. For each qualifying purchase, customers receive one random B6-size visual board from a set of five designs, making it a collectible-driven event for dedicated fans of the franchise.
Who should go
This event is ideal for Re:Zero fans who are already collecting the light novel series or art books and want to score exclusive anniversary merchandise. Collectors and anime enthusiasts who enjoy the thrill of random bonus items will find the campaign especially appealing. It suits both casual readers picking up the latest volume and hardcore fans hunting all five visual board designs. Since the fair runs across all animate locations nationwide, it's accessible to visitors in Tokyo, Osaka, and beyond. Head to a larger animate branch such as animate Ikebukuro for the best stock and widest selection of eligible titles.
Good to know
Bonus visual boards are distributed one per eligible book purchase and are random from a pool of five designs — there is no way to choose your design at the time of purchase. Stock is limited and not replenished, so visiting early in the campaign gives you the best chance of receiving all five variants. The animate Online Shop is also participating, and international shipping may be available through proxy services if you cannot visit Japan in person. Larger animate branches such as animate Ikebukuro (one of the flagship stores) tend to carry the widest range of eligible Re:Zero titles. Cash is widely accepted at animate stores; IC cards and major credit cards are also accepted at most locations.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.