What this is
Four Cinderella Girls idols — Fumika Sagisawa, Yoshino Yorita, Koume Shirasaka, and Hajime Fujiwara — get reimagined as yokai for this themed pop-up shop built around the Night Parade of One Hundred Demons. The shop sells exclusive merchandise featuring mini-character illustrations, and products come bundled with serial codes that double as voting tickets for the Cinderella Girl General Election 2026. Spend ¥2,000 or more on eligible items and you'll receive a randomly selected postcard as a purchase bonus, while supplies last.
Who should go
Dedicated fans of The Idolmaster Cinderella Girls, especially those following the General Election voting cycle. Casual anime shoppers may find the yokai-themed merch appealing, but the serial-code voting mechanic is the main draw for the core fanbase.
Good to know
Entry to the pop-up is free, but budget for merchandise if you want the purchase bonuses or voting serial codes. The Akihabara location is in a well-trafficked otaku retail building, so expect crowds on weekends and during the final days before closing. Cash is widely accepted at anime pop-up shops in Japan; card acceptance varies by retailer, so bring yen to be safe. Bonus postcards are distributed randomly and only while stocks last — there is no guarantee of a specific character. Confirm voting-ticket eligibility details on the official General Election 2026 page before your visit, as rules can be specific about which SKUs qualify.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.