What this is
This is a broadcast tie-in campaign at the noitaminA Shop & Cafe Theater celebrating the airing of Season 2 of the TV anime 'The Elusive Samurai' (Nige Jouzu no Wakagimi), based on Yusei Matsui's manga about the young Hojo Tokiyuki who survives the fall of his clan by mastering the art of evasion. Running from July 4 to October 4, 2026, the campaign spans the entire broadcast window of the season and offers fans a dedicated physical space to engage with the show. The event features newly drawn illustrations released monthly from July through September, plus chibi-style character art exclusive to the campaign. It matters as a rare opportunity to experience official anime merchandise, collaboration food and drink menus, and exclusive purchase bonuses all in one themed venue.
Who should go
This event is tailor-made for fans of 'The Elusive Samurai' manga and anime who want to immerse themselves in the series beyond just watching it at home. Anime enthusiasts visiting Tokyo who enjoy themed cafe experiences and limited-edition merchandise will find plenty to enjoy here. The relaxed cafe-and-shop format makes it accessible for solo visitors and small groups alike, without the pressure of a ticketed live event. Arrive early in the campaign period — July or August — to catch the freshest newly released illustrations before they rotate out.
Good to know
The noitaminA Shop & Cafe Theater is located inside AQUA CiTY Odaiba on the 4th floor — a shopping mall on the Odaiba waterfront, so it is easy to combine with other Odaiba attractions. No ticket is required to browse the shop, but cafe seating may require a reservation or same-day queue ticket; check the official noitaminA website or their social media for the latest reservation policy as it varies by campaign. Merchandise purchase bonuses are typically given while stocks last, so arriving at opening time (usually 11:00) on a new illustration release date is strongly recommended. The venue also operates an online shop (noitaminA Online) for those who cannot visit in person, which may stock some but not all exclusive items. Cash and card are generally accepted at AQUA CiTY retail venues, but confirm at the counter for campaign-specific purchases.
This event was sourced and translated from Japanese by What's On Japan. Details may change — verify with the official source before attending.